Selling from the Stage

Ever thought of selling from the stage?

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One of the best ways to get and keep business is to position yourself as the authority in your field.

While there are many ways of doing this (writing a book, getting articles and papers published etc.), speaking is one of my favourites. 

By standing up on stage, (and assuming you know what you're talking about), you automatically become someone who the audience looks to for guidance. 


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Last Updated ( Friday, 17 October 2008 01:08 ) Read more...
 

You can get prospects the slow way or the fast way. You choose. ;-)

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A great way of getting people to come to you is by promoting free seminars as part of your lead generation activities. 

Once people come and get a taste for what you offer - some of them will want more.  Your role is to "sell from the stage" and get the members of the audience who relate to you and what you might be able to do for them, to buy your additional products and services. 

Think of it in terms of concentric circles.  Lots of people will come to the free seminar.  Some number will buy low cost products (books, CDs, DVDs etc.).  


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Last Updated ( Friday, 17 October 2008 04:13 ) Read more...
 

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